直击浪莎集团应对外贸关税挑战的创新举措与高效企业管理精髓
<!----><style type="text/css">html{font-size:375%}</style><link href="https://pics-app.cnyw.net/static/publish/css/style.css?v=20240712" rel="stylesheet" position="1" data-qf-origin="/static/publish/css/style.css?v=20240712"><!-- 付费贴--> <div class="preview_article "> <!----> <p class="art_p" style="text-align: justify; text-indent: 40px;">近期，美国对华加征极端关税的政策对中国外贸企业造成冲击。浪莎集团营销总监徐宏总表示，浪莎集团作为全球袜业领军企业，始终以积极姿态应对挑战，通过多维举措保障业务稳定发展。</p><p class="art_p" style="text-align: justify; text-indent: 40px;"><strong>加速市场多元化转型，拓展新兴增长点</strong></p><p class="art_p" style="text-align: justify; text-indent: 40px;">据了解，浪莎集团近年持续拓展欧洲、日本、东南亚及南美市场。例如，通过参与国际展会、建立区域分销网络，印尼、俄罗斯等新兴市场订单量显著增长。同时，集团积极响应“一带一路”倡议，探索非洲、中东等潜力市场，形成“内外销并重、多区域协同”的格局。</p><p class="art_p" style="text-align: justify; text-indent: 40px;"><strong>强化技术创新与智能化升级</strong></p><p class="art_p" style="text-align: justify; text-indent: 40px;">据悉，面对成本压力，浪莎集团年均投入销售额的5%用于研发，推出差异化产品如“精油袜”“抗菌防臭袜”等，以高附加值提升溢价能力。并通过数字化管理优化供应链响应速度，缩短交货周期 。针对关税导致的成本激增，集团与客户协商共担成本压力，同时推动原材料供应商签订长期协议以稳定价格。此外，通过海外仓前置备货、探索中欧班列等物流替代方案，降低运输与清关成本。</p><p class="art_p" style="text-align: justify; text-indent: 40px;"><strong>车间高效管理，打造精益生产标杆</strong></p><p class="art_p" style="text-align: justify; text-indent: 40px;">徐宏总表示，浪莎集团始终秉持“简单工作重复做，日日坚持成事业”的理念，时刻紧绷“安全、整洁、高效”之弦。集团通过设备管理“从见本色到零缺陷”的进阶体系，建立卫生铁律，严格规范管线辅料标准化管理；依托清扫、清洁、整顿、安全等要点的7S执行管理体系细化作业标准，通过竞赛活动、建立数据库等措施实现浪费治理；贯彻“隐患即事故”原则，构建日常检查机制，借助数据化管理实现排查常态化；坚持长效管理，落实网格化分工的责任制，持续改进‌。浪莎集团以7S为纲，以数据为尺，以责任为基，努力将寻常之事做到极致。</p><p class="art_p" style="text-align: justify; text-indent: 40px;">以“稳中求进、创新突围”为原则，浪莎集团表示将持续深化全球化战略，灵活应对贸易环境变化。其坚信，通过市场多元化、技术高端化与生产本地化的协同推进，浪莎不仅能够抵御短期冲击，更将在全球竞争中实现高质量发展。</p><p class="qf_image big noneditable" style="text-align: justify;" contenteditable="false"><img src="https://pics-app.cnyw.net/backend/20250421175721_1_FpAUVP8WuYB3IOiNj_OlLix_veo0.png?watermark/1/image/aHR0cDovL3BpY3MtYXBwLmNueXcubmV0L18yMDE5MDQyNTA5MTYwMF81Y2MxMGE1MDc5ZjY2LnBuZw==/dissolve/100/gravity/SouthEast" width="1064" height="709" data-qf-origin="backend/20250421175721_1_FpAUVP8WuYB3IOiNj_OlLix_veo0.png?watermark/1/image/aHR0cDovL3BpY3MtYXBwLmNueXcubmV0L18yMDE5MDQyNTA5MTYwMF81Y2MxMGE1MDc5ZjY2LnBuZw==/dissolve/100/gravity/SouthEast" data-qf-thumb="backend/20250421175721_1_FpAUVP8WuYB3IOiNj_OlLix_veo0.png?watermark/1/image/aHR0cDovL3BpY3MtYXBwLmNueXcubmV0L18yMDE5MDQyNTA5MTYwMF81Y2MxMGE1MDc5ZjY2LnBuZw==/dissolve/100/gravity/SouthEast" /></p><p class="qf_image big noneditable" contenteditable="false"><img src="https://pics-app.cnyw.net/backend/20250421175732_1_FvqyFC3HJJEpCYrWVc-JmIuRjKhs.png?watermark/1/image/aHR0cDovL3BpY3MtYXBwLmNueXcubmV0L18yMDE5MDQyNTA5MTYwMF81Y2MxMGE1MDc5ZjY2LnBuZw==/dissolve/100/gravity/SouthEast" width="1062" height="595" data-qf-origin="backend/20250421175732_1_FvqyFC3HJJEpCYrWVc-JmIuRjKhs.png?watermark/1/image/aHR0cDovL3BpY3MtYXBwLmNueXcubmV0L18yMDE5MDQyNTA5MTYwMF81Y2MxMGE1MDc5ZjY2LnBuZw==/dissolve/100/gravity/SouthEast" data-qf-thumb="backend/20250421175732_1_FvqyFC3HJJEpCYrWVc-JmIuRjKhs.png?watermark/1/image/aHR0cDovL3BpY3MtYXBwLmNueXcubmV0L18yMDE5MDQyNTA5MTYwMF81Y2MxMGE1MDc5ZjY2LnBuZw==/dissolve/100/gravity/SouthEast" /></p><p class="qf_image big noneditable" contenteditable="false"><img src="https://pics-app.cnyw.net/backend/20250421175754_1_FvoFk8igbS5VDDSoiW4vYWyvlzb2.png?watermark/1/image/aHR0cDovL3BpY3MtYXBwLmNueXcubmV0L18yMDE5MDQyNTA5MTYwMF81Y2MxMGE1MDc5ZjY2LnBuZw==/dissolve/100/gravity/SouthEast" width="1076" height="530" data-qf-origin="backend/20250421175754_1_FvoFk8igbS5VDDSoiW4vYWyvlzb2.png?watermark/1/image/aHR0cDovL3BpY3MtYXBwLmNueXcubmV0L18yMDE5MDQyNTA5MTYwMF81Y2MxMGE1MDc5ZjY2LnBuZw==/dissolve/100/gravity/SouthEast" data-qf-thumb="backend/20250421175754_1_FvoFk8igbS5VDDSoiW4vYWyvlzb2.png?watermark/1/image/aHR0cDovL3BpY3MtYXBwLmNueXcubmV0L18yMDE5MDQyNTA5MTYwMF81Y2MxMGE1MDc5ZjY2LnBuZw==/dissolve/100/gravity/SouthEast" /></p><p class="qf_image big noneditable" contenteditable="false"><img src="https://pics-app.cnyw.net/backend/20250421175811_1_FgjY1lf2NVxdRagWIkQzPq8MbHKe.png?watermark/1/image/aHR0cDovL3BpY3MtYXBwLmNueXcubmV0L18yMDE5MDQyNTA5MTYwMF81Y2MxMGE1MDc5ZjY2LnBuZw==/dissolve/100/gravity/SouthEast" width="1080" height="1021" data-qf-origin="backend/20250421175811_1_FgjY1lf2NVxdRagWIkQzPq8MbHKe.png?watermark/1/image/aHR0cDovL3BpY3MtYXBwLmNueXcubmV0L18yMDE5MDQyNTA5MTYwMF81Y2MxMGE1MDc5ZjY2LnBuZw==/dissolve/100/gravity/SouthEast" data-qf-thumb="backend/20250421175811_1_FgjY1lf2NVxdRagWIkQzPq8MbHKe.png?watermark/1/image/aHR0cDovL3BpY3MtYXBwLmNueXcubmV0L18yMDE5MDQyNTA5MTYwMF81Y2MxMGE1MDc5ZjY2LnBuZw==/dissolve/100/gravity/SouthEast" /></p><p class="qf_image big noneditable" contenteditable="false"><img src="https://pics-app.cnyw.net/backend/20250421180041_1_FjOsO3wErFA-JJoETVYoPxAFN3fr.png?watermark/1/image/aHR0cDovL3BpY3MtYXBwLmNueXcubmV0L18yMDE5MDQyNTA5MTYwMF81Y2MxMGE1MDc5ZjY2LnBuZw==/dissolve/100/gravity/SouthEast" width="1057" height="1144" data-qf-origin="backend/20250421180041_1_FjOsO3wErFA-JJoETVYoPxAFN3fr.png?watermark/1/image/aHR0cDovL3BpY3MtYXBwLmNueXcubmV0L18yMDE5MDQyNTA5MTYwMF81Y2MxMGE1MDc5ZjY2LnBuZw==/dissolve/100/gravity/SouthEast" data-qf-thumb="backend/20250421180041_1_FjOsO3wErFA-JJoETVYoPxAFN3fr.png?watermark/1/image/aHR0cDovL3BpY3MtYXBwLmNueXcubmV0L18yMDE5MDQyNTA5MTYwMF81Y2MxMGE1MDc5ZjY2LnBuZw==/dissolve/100/gravity/SouthEast" /></p> <!----></div> :(:( 花头精多 姓徐。名宏总？
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